black and white bed linen

"With strategy, every challenge becomes an opportunity"

Marketing B2B

Marcelo Fernandes

“My journey in B2B marketing has always been based on curiosity to understand customers’ challenges and develop strategies to convince them to buy. Today, my purpose is to share all this experience and help companies of all sizes to create successful strategies . That’s how "CMO for Hire" was born.”

Companies I have worked for:

If you want to improve your company's marketing strategy, then this is the place for you.

"Learning is one of the greatest strengths we have. There is always something new to discover in any content."

CMO Linkedin top quote 2024

Latest notes from the CMO

My latest notes

What do they say about the CMO?

Connections that change everything.

Marcelo is an extraordinary leader who I worked with at Sybase and SAP.
During this time I witnessed his ability to lead and influence the organization with his creativity and great ideas that impacted on a positive way business results.

Esther Riverroll

Founder and CEO at Alldatum Business

Marcelo is extremely creative and open to new ways to face the challenges, showing great leadership and entrepreneurship. On one hand, he is detail oriented, but he also owns a practical and concrete mentality It was great to work with him at SAP.

Armando Rodriguez

Regional Vice President at SAP

José Gabriel Aguilar

Status Quo Disruptor | B2B SaaS

"Marcelo is a top marketing professional truly oriented to the business tendencies. I have the pleasure of working with him and having his team as a relevant business partner. He is pretty ready to contribute and to collaborate, always with strategy and guidance. I took this opportunity of working with Marcelo as a huge contribution to my marketing learning."

Anne Raquel Moura

Startup Sales Advisor

"I've had the pleasure of partnering with Marcelo to help him to execute digital marketing strategies in 6 countries in LATAM. He is a true field marketing expert, provides clear objectives for his initiatives and listen to ideas on how to further engage the market. Marcelo would undoubtedly be a valuable asset to any team he works on."